by tamarweiss | Mar 30, 2017 | Analytics
This piece, published in VentureBeat, highlighted Optimove’s industry knowledge of their customer behavior and helped to build their brand. I particularly enjoyed gathering the data from the Optimove lab at the time. Ready to get started on your next project? Get in...
by tamarweiss | Mar 30, 2017 | Analytics
By building an analytics and BI wiki that gathered information from leading experts, Cooladata was able to position itself as an expert in the analytics field as well. Ready to get started on your next project? Get in touch Related Posts Growing Your Brand in the USA:...
by tamarweiss | Mar 30, 2017 | Analytics
This piece, published in the SEMrush blog, positioned Optimove as experts in the field customer retention. It demonstrated their ability to build customer models and adjust marketing plans according to the customer’s dynamic behavior and needs. Ready to get started on...
by tamarweiss | Mar 30, 2017 | Analytics
I wrote this piece as part of my own personal branding (my byline). I interviewed B2B marketing experts in Israel about their experience working in startups as opposed to more established companies. I really enjoyed working with leading experts here in Israel. It was...
by tamarweiss | Mar 29, 2017 | Analytics
I wrote this post as part of Cooladata’s PR strategy that seeks to educate their audience about their solution while at the same time continues to build their brand. Ready to get started on your next project? Get in touch Related Posts 4 Factors to Consider When...
by tamarweiss | Mar 29, 2017 | Analytics
I wrote this playbook as a top-of-the-funnel piece whose primary goal was to generate awareness of Insert’s in-app marketing solution. It also become the first touchpoint for a demo request later in the funnel. Ready to get started on your next project? Get in touch...