by tamarweiss | Mar 29, 2017 | Analytics
I was given the task to write a post to get the attention of the industry. The post educated our audience as to the benefits of our solution versus the competition. This post was considered very successful because it generated a comment from the VP of Marketing at...
by tamarweiss | Mar 29, 2017 | Analytics
This post, which appeared on the Marketo blog, educates the audience about the benefits of personalization. It also promoted the Personalization 101 ebook which was an important top-of-the-funnel content piece. Ready to get started on your next project? Get in touch...
by tamarweiss | Mar 29, 2017 | Analytics
This was an exciting project for me because I worked directly with the Optimove lab to gather raw data on gaming behavior and then translate that raw data into an infographic format. This infographic originally appeared on the Optimove blog and was later picked up by...
by tamarweiss | Mar 29, 2017 | Analytics
I enjoyed gathering data about ketosis from different sources in Afimilk’s marketing material, as well as presentations and papers from their dairy farm experts. This infographic explains the prevalence of ketosis as well as the most accurate method for early...
by tamarweiss | Sep 26, 2016 | Analytics
I’ve learned a lot from working at different companies in different stages of growth. Although I’ve mostly worked in startups or companies where the marketing was similar to a startup (in that there wasn’t much in place), I often looked to larger...
by tamarweiss | Sep 26, 2016 | Analytics
This post originally appeared in Oz Branding’s site on July 6, 2016. The post is no longer there due to site rebranding. I’ll be honest: When I started working on a project to develop a six-month content strategy for Afimilk, I briefly felt like when I...